It’s 5:00. Everyone is hungry. What’s for dinner?

That was the usual routine in our house.

Under my roof there are two working parents and three active kids (one with food allergies, which made finding recipes often tricky), for a total of five hungry bodies. Preparing for dinner–from thinking about what we wanted to eat to making a shopping list to getting to the grocery store to starting to chop the vegetables–was never easy. The “process” was disorganized and disconnected.

When you love to eat and you want to cook a delicious, healthy meal for your family but you’re short on time, you need a solution. We were in desperate need of a more efficient meal planning, preparation, shopping, and cooking process from start to finish.

That, in short, is how Plummelo was born.

I’m not only the founder, but I’m also a daily user. Not to mock the Hair Club for Men slogan, but Plummelo fixed just about all of our former problems in meal planning.

Here are a few of the major hurdles my wife and I were encountering (pre-Plummelo):

Old problem: My recipes are scattered. Some in a recipe box, some in the pages of an old magazine, some in miscellaneous computer files, some in my head. If I found a recipe online, I had trouble finding it again. New solution: My recipes are all in one place. Not only are they categorized, tagged, and searchable, but I can rate the ones we love and delete the ones we don’t.

Old problem: The hardest part is figuring out what to cook this week. New solution: I can quickly browse my recipes, look at what other people on Plummelo are cooking, and get new ideas.

Old problems: Making a shopping list from my recipes takes too long. New solution: Now I don’t even have to write out the shopping list. I can drag and drop my recipes for the week into My Plans and Plummelo automatically populates a grocery list for me. My wife can hit “Email Shopping List” and it comes to my iPhone and I can pick up the groceries on my way home! (Note: iPhone app to come in 2010!)

There is so much more Plummelo will be doing to help connect more of your cooking world and keep your kitchen life organized.

Give Plummelo a try this week.